ACCLIVITY Outdoors
Retail Installation
My project transforms traditional shopping with dynamic, interactive displays, revolutionizing the retail experience. I create three interactive interfaces with motion graphic videos that showcase merchandise using flat screen monitors and projectors. Customers interact by using motion, light, or gesture recognition to unlock 360-degree views and exclusive product information. Touch screens enable seamless scrolling and catalog-style displays, revolutionizing how clothing and equipment are displayed. The use of self-checkout touch screens simplifies the purchasing process. My project improves the in-store experience by redefining how customers explore and interact with merchandise, ultimately elevating the future of retail engagement by fusing cutting-edge technology and retail.
Project Duration: 13 weeks
Design Journey
My Role
Being the User Interface (UI) designer for the ACCLIVITY Outdoors Retail Installation project, my main focus was on creating an immersive and visually appealing user experience that effectively combined advanced technology with retail engagement. From conceptualization to implementation, a significant contribution was made in revolutionizing traditional shopping through dynamic, interactive displays. My work involved creating three unique interfaces, incorporating motion graphic videos, and guaranteeing a user-friendly and captivating experience for customers through motion, light, or gesture recognition. I also worked on the rebranding project and helped enhance the in-store experience, contributing to its success.
Project Specifications
• Develop three interactive interfaces for flat screen monitors and projectors.
• Utilize motion graphic videos to display products with 360-degree views.
• Create touch screens for smooth scrolling and catalog-style displays.
• Create a self-checkout touch screen to streamline the purchasing process.
• Add a captivating screensaver with interactive sensor features.
• Arrange items in a digital catalogue with featured products.
• Develop a 360-degree product rotation feature to provide comprehensive product details.
• Improve user engagement by incorporating touchscreen selectors for outfit combinations.
Deliverables
• Three interactive user interfaces for flat screen monitors and projectors.
• 360-degree views of merchandise presented in motion graphic videos.
• Touchscreen design created for smooth scrolling and catalog-style displays.
• Touch screen interface for easy purchasing at self-checkout.
• Engaging screensaver with interactive sensor capabilities.
• Structured digital inventory featuring showcased items.
• 360-degree product rotation feature allows for a comprehensive view of the product.
• Documentation on user interaction and system functionality.
• Visual guides for screensaver interaction, featured item navigation, and self-checkout.
• Branded UI elements in line with ACCLIVITY Outdoors' rebranding.
Retail Distribution Map
Simulate Perspective
Interactive Catalogue
☲ Screen Saver
A captivating screensaver enhances the customer interactive initiative and calls to action. Provide an example of how to interact with the sensors to get more information about each of the three products displayed physically.
❖ Collection
When a customer chooses a product from the display table, a new screen will show a variety of related items, each with its own description, price, and highlighting the top choice in the store.
✓Featured Item
After pressing the button that is located next to the item that has been selected on the display table, the screen will now display information on the item, including its primary attributes, price, the colours that are available, and instructions on how to head back to the main collection.
Rotation Product
☲ Screen Saver
The initial screen saver highlights the primary product and its 360-degree activation. The control sensor interaction instructions are intuitive. When activated, the screen displays further information on the featured item.
❖ Stop view
When viewing the product in the Stop, customers can easily see the main features on one side. They can then choose to explore more details or continue rotating for greater perspective.
✓ Item Details
Upon entering the details screen, customers will notice a key feature of the product highlighted in a sleek animation that encourages further exploration in 360 degrees.
TouchScreen Selector
☲ Screen Saver
A captivating screensaver enhances the customer interactive initiative and calls to action. Provide an example of how to interact with the sensors to get more information about each of the three products displayed physically.
❖ Overview
Schedule an adventure with friends. On holidays, there are many interesting offers from Hilink. That way, there's no more discussion.
✓ Highlight Screen
Technology uses augmented reality as a guide to your hiking trail in the forest to the top of the mountain. Already supported by the latest technology without an internet connection.